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Domain guides

Choosing the Right Name

Pick a name people remember, spell correctly and trust, with the right extension for your market.

  1. How to Choose a Domain Name for Your Business (12 Rules) →

    Twelve measurable rules for picking a business domain: length, the radio test, hyphens, typos, trademarks and room to grow, worked through with a real Accra catering company.

    10 min read · Answers “how to choose a domain name”

  2. .com vs .net vs .org: Which Extension Should You Buy? →

    The three original extensions compared on registry, price caps, what visitors assume and when each is the right call, with a Toronto non-profit working through the decision.

    9 min read · Answers “com vs net vs org”

  3. .io vs .ai vs .com for Startups and Tech Products →

    .io and .ai are country codes the tech industry treats as generic. Here is what they cost, what they signal, the sovereignty question hanging over .io, and when .com is still the answer.

    9 min read · Answers “io vs ai domain”

  4. .co vs .com: Is .co a Good Domain? →

    .co is Colombia's country code sold worldwide as a short .com alternative. What it costs, how Google treats it, the typo leak to .com, and the one lookup that decides whether it is right for you.

    9 min read · Answers “co vs com domain”

  5. Should You Use Hyphens or Numbers in a Domain? →

    The DNS allows hyphens and digits, but every one must be spoken aloud and every email address inherits it. The technical rules, the real cost, the cases where a number belongs, and a better compromise.

    9 min read · Answers “hyphens in domain name”

  6. Short Domain Names: Why They Cost More and How to Find One →

    Every one- to four-letter .com is taken, and the arithmetic explains the prices. Registry premiums vs aftermarket prices, where short names are still free, and how a Nairobi fintech found one on budget.

    9 min read · Answers “short domain names”

  7. Brandable vs Keyword Domains for SEO →

    Keyword domains lost their ranking advantage in Google's 2012 exact-match update. What is left, the real effects on clicks and brand searches, and how a Manchester heating firm chose its name.

    9 min read · Answers “keyword domain vs brandable”

  8. How to Check If a Domain Name Is Taken →

    Three lookups answer three different questions: registrar availability, RDAP registration data and DNS. How to run each, what the results mean, and why a blank page is not an answer.

    9 min read · Answers “how to check if a domain is taken”

  9. What to Do When Your Domain Name Is Taken →

    Five options when the name is gone: buy it, wait for the drop, change extension, change the name or dispute it, with real prices, the expiry timeline and an Austin bakery's decision.

    10 min read · Answers “domain name taken what to do”

  10. Trademarks and Domain Names: How to Avoid a Dispute →

    A domain is not a trademark, and the mark usually wins. How UDRP works, what a complainant must prove, how to search by class and territory before you register, and a Kigali coffee brand's checklist.

    10 min read · Answers “domain name trademark”

  11. Country Domains for Nigeria: .ng vs .com.ng vs .com →

    .com.ng is cheap and trusted, .ng is short and premium, .com is what people type. Who runs each, what they cost, how customers read them, and how an Abuja logistics firm chose, paying in naira.

    9 min read · Answers “ng domain vs com.ng”

  12. Best Domain Extensions for Ghana, Kenya and South Africa →

    .co.za, .co.ke and .com.gh compared with .com and .africa: registries, eligibility, pricing, how long each takes, and how a Johannesburg consultancy structured domains across three countries.

    9 min read · Answers “best domain extension africa”

  13. Best Domain Extensions for Canada and the UK →

    .ca is restricted by CIRA's presence rules, .co.uk is open to anyone, .uk is the newer sibling, and .com leaks from both. Eligibility, pricing, Nominet's IPS tags and a Bristol studio expanding to Toronto.

    9 min read · Answers “ca domain vs com”